2012-09-22

5 Business Tips Every Business Person Should Know


There are a lot of business tips that are written, published and told to bring us success in business and in entrepreneurship. Some of them may work for you, but others may not. So you should be wise to choose and use what will bring you the best results. The business world is just like any world - a place yet to be fully discovered. The market seems to be crowded, but the actual market can actually be a place with many empty spaces. The following are five secret business tips you should know in doing business and getting its real success.


1. The market is too wide to focus on competition. 
In business, you can't be too greedy. The market is so wide to share with others. There are still many untapped markets that we need to explore. So instead of focusing on how to beat your business competitors, you can rather concentrate on exploring your mind and imagination. You just need to be creative to discover the several unexploited markets and opportunities out there. Doing business is not all about winning against your competitors, but it's all about winning your customers, your people and yourself. You can do that by always being the best of yourself at your service.

2. You can lose business even before starting it. 
Holding and not quitting on your business is one of the most important secrets of business success. That is why before you start any business, you should assure that it is strategically planned, well assessed and backed up with all the quantitative (money and time) and qualitative (skills, manpower, passion, etc.,) resources. If you cannot do that, you are just like a soldier who has already lost the war even before going to the battle.

3. It's not all about passion. 
Business success doesn't equals passion. The formula to success includes many qualities that should be added to your passion. One of these qualities is your intention and action to help and make your costumers satisfied. Passion can't be the only ingredient to any business triumph because it only involves your own happiness. You need to ask and determine what makes your customers happy, and then provide them those things even if it means sacrificing your own enthusiasm. Take note that it's more important to give passion rather than to indulge it on your own.

4. Business development should start on your personal development 
You can't develop your business if you can't develop yourself. The reason is that a developed business is one that can develop the lives of its consumers. Thus, it takes a lot of personal development and self growth to develop a business. This includes devoting oneself to quality, integrity, honesty and usability. Remember that greed, lack of self-control, deceit, indolence and procrastination cannot help a business to succeed.

5. You can't always charge it all to your experience. 
I heard many people saying it's just okay to make mistakes. The truth is it's surely okay to learn from mistakes, but not seems to be okay to just make mistakes. Besides, we do not only acquire lessons from our mistakes, but we can also learn even without committing them. Business errors can be so risky and destructive to the extent that you cannot already recover your lost business. Moreover, many business mistakes are only discovered when it's already too late to save your business. That is why it is very essential that an entrepreneur should always exercise prudence to commit these kinds of mistakes. You cannot charge all your mistakes to your experience. Experience is not only a room for all your mistakes; it is also a room for accurate experiences.

I hope those tips above have helped you become a better business person. Remember that to become a successful person, you need to prepare for success. Finally, do not forget that when you achieve success, you need to share it to others to make it a real success.

Victorino is a CPA and business consultant from the Philippines. To discover more business tips and personal development tips from him, you can visit his website at BusinessTips.ph and SecretContents.Com

2012-08-31

Local Marketing Tips for small businesses


When it comes to the art of marketing many people seem to know random tips and advice about it but the people who really know what works and what are the steps to a small business from zero to success are not going to have on hand to take on all their years of hard work to just a newbie or competitor a similar market arrives.


Today's business world is quite complex and competitive markets seem to tighter by the day, as the owner of a small company you need strategies, organization, creativity and you want to make a lot of "friends" If you develop your marketing plan. The first step is to always have a kind of flow chart that can be created from random ideas to put on a piece of paper, you can write your budget, your options, costs and target markets you want to reach within your local community. Whether you're in a large or small town in the United Kingdom or anywhere in the world for that matter, to know your potential customers and competitors must be one of the highest priorities.

Are you in business, you should have realized by now that your product is not "unique", if it was that you would be monopolizing the niche that you are in but because this is not the case that you need to come up with a way to run your marketing campaign to make your product look good and are unique to your prospects. You can use a special guarantee, a process, samples, free merchandise, discounts or any other form of "incentive" that add value to your product or service the setting you apart from the competition is going to offer.

After developing a good marketing idea and positive spin for your business products and services that you need find a medium to advertise what you have to offer, that this is where your networking skills will come in handy, keep many people from the "business card" approach but if it is not done correctly you will be to throw away your fancy piece of paper. The number one mistake is to pay someone to distribute your cards on the streets or placing them on telephone booths, etc. This practice only the appearance of your company will be relegated and drive people to your competitors who could be more advertising by professional media.

Always advertise with your target group, for example, it would be pointless to advertise real estate deals on a high school football field, why? just because those who look to those ads will teenagers who will have a lot of work still to do before buying a home of their own, so consider places where your average customer would be exposed to your advertising

Another good way to get out of the word is the use of the web. If a smart company owns your responsibility to learn new ways to advertise for your customers, cheap and effective. Major search search engines such as Google and Yahoo are excellent for this kind of advertising because they are able to deliver "geo-targeted" visitors according to their "IP addresses" this only means that if you are working in, you will be able the whales objective of potential customers using these "geo-targeting" possibilities. Also if you try to avoid advertising online advertising through mailing lists unless the people you have chosen to your mails of newsletter.

Today's business world is complex and competitive so when it comes to marketing your business you should always think outside the box.

TheBestOf.co.uk offers useful marketing resources for small businesses in the United Kingdom. All the tools you need for developing a successful marketing strategy, visit us at http://www.thebestof.co.uk/